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Entrepreneurs

What Does a Financial Advisor Do?

9 min read

A financial advisor keeps a business’s accounting records, prepares tax returns, handles social security procedures and advises on tax. In this article we explain the differences between SMMM, YMM and accountant, and how to get the most out of your advisor.

Short answer

A financial advisor (SMMM, certified public accountant) is a professional licensed under Law No. 3568 who keeps the books of businesses, prepares and files tax returns, handles payroll and social security procedures and gives advice on financial matters. In everyday Turkish, “muhasebeci” (accountant) refers to the same person; the legal title is SMMM. A sworn financial advisor (YMM) additionally has certification and audit authority.

“Am I looking for an accountant or a financial advisor?” is a question that confuses many people, especially new business owners. When you open a business in Ankara, who keeps your books, who files your returns and who represents you before the tax office all depend on the answer. In this article we explain the duties of a financial advisor, the differences between professional titles and how to get the most out of working with one.

Who is a financial advisor?

In Türkiye, the accounting and financial advisory profession is regulated by Law No. 3568 on Certified Public Accountants and Sworn Financial Advisors. Under this law the profession is practised under three titles: Independent Accountant (SM), Certified Public Accountant (SMMM) and Sworn Financial Advisor (YMM).

To become an SMMM, you need a bachelor’s degree in a relevant field, a three-year internship and success in the qualification exams. After obtaining the licence, the advisor can practise independently by registering with the chamber in their province. Advisors working in Ankara are registered with the Ankara Chamber of Certified Public Accountants.

What does a financial advisor do? Core duties

  • Bookkeeping: Keeps the statutory books on a business-ledger or balance-sheet basis and manages e-Ledger processes.
  • Tax returns: Prepares and files VAT, withholding and social security premium, provisional tax, annual income tax and corporate tax returns.
  • Payroll and social security: Prepares staff start and exit notifications, monthly payrolls and premium service documents.
  • Advice: Guides you on choosing a company type, tax planning, incentives and exemptions.
  • Representation: Supports the taxpayer during tax office inspections, correspondence and audits.
  • Reporting: Prepares and interprets financial statements and presents clear reports to the business owner.

To see in which months these duties peak, take a look at our Tax Return Calendar article.

Financial advisor explaining financial statements to a business owner
A financial advisor’s most valuable contribution is translating figures into a language the business owner understands.

Differences between an accountant, SMMM and YMM

The table below summarises the main differences between the three titles. When people say “accountant” in everyday Turkish, they usually mean an SMMM.

FeatureIndependent Accountant (SM)SMMMSworn Financial Advisor (YMM)
Bookkeeping and tax returnsYesYesCannot keep books
Financial advisory and consultingNoYesYes
Certification authorityNoNoYes
New titles grantedNot since 2008OngoingOngoing
For whom?Existing title holdersAll businessesProcedures requiring certification, large companies

In short, the professional that small and medium-sized businesses need for day-to-day accounting and tax filing is an SMMM. For special procedures such as VAT refund certification, you can additionally work with a YMM.

Where does a financial advisor’s time go?

Many business owners see the advisor’s job as “filing returns”. Behind each return, however, there is much more time-consuming work such as recording, checking and advising. The chart below is an illustrative breakdown of how the monthly workload is distributed in a typical SME file.

Example: a financial advisor’s monthly time distribution in an SME file (%)

Recording and document checks40%
Tax returns and notifications20%
Payroll and social security15%
Advice and communication15%
Reporting10%

An illustrative breakdown; it varies with the size and sector of the business.

How do you get the most out of your financial advisor?

  1. Send documents regularly: Weekly delivery instead of waiting for the end of the month catches mistakes early.
  2. Discuss big decisions in advance: Buying a vehicle, hiring staff or taking on a new partner directly affects your tax position.
  3. Ask for a monthly report: See your income, expenses and estimated tax burden regularly.
  4. Do not let your doubts pile up: A small question can prevent a large penalty.
  5. Sign a written contract: When the scope of service is clear, expectations become clear too.

You can find the criteria for choosing the right advisor in our articles How to Choose an Accountant in Ankara and 7 Things to Ask When Choosing an Accountant.

Which businesses need a financial advisor?

Almost every taxpayer required to keep books because of commercial, agricultural or professional income works with a financial advisor in practice. From a motorcycle courier opening a sole proprietorship to an exporting joint-stock company, everyone’s needs are different. For example, we cover the needs of couriers separately in our article Which Taxes Do Motorcycle Couriers Pay?

The advisor’s role at each growth stage

What you expect from a financial advisor changes with the stage your business is at:

  • Formation stage: Choosing the right company type, determining the activity code, and evaluating incentives and exemptions. We explain this stage in our articles What You Need to Open a Sole Proprietorship and Setting Up a Limited Company in Ankara.
  • First years: Regular bookkeeping, tracking tax returns, cash planning and social security procedures for the first hires.
  • Growth period: Tax planning, moving from a sole proprietorship to a limited company, and preparing financial statements for loan applications.
  • Institutionalisation: Budgeting, cost analysis, management reporting and, where needed, independent audit processes.

A good advisor warns you one step ahead at each of these transitions and shows you the tax consequences of your decisions in advance.

Which documents are signed when working with a financial advisor?

When you start working with a financial advisor, a few basic documents are prepared:

  1. Service contract: Sets out the scope, fee and obligations of both parties.
  2. e-Declaration intermediary and responsibility agreement: Allows the advisor to file your returns electronically on your behalf.
  3. Authorisations: The necessary user permissions are defined in the e-Ledger, e-Invoice and social security systems.
  4. KVKK privacy notice: Explains for what purposes your personal data is processed under Türkiye’s data protection law.

The legal responsibilities of a financial advisor

Financial advisors work within the framework of their professional law, code of ethics and tax laws. Keeping client information confidential, recording in line with the legislation and never knowingly making false declarations are their basic obligations. Under tax laws, the advisor may in some cases be held jointly responsible with the taxpayer. That is why a serious advisor will not approve undocumented or suspicious transactions; this attitude is actually your safeguard too.

What information should you give your advisor on time?

An advisor can only work correctly if the information they receive is complete. Share the following without delay:

  • New hires or staff leaving (the deadlines for social security notifications are very short)
  • Major purchases and sales such as vehicles, machinery or property
  • Starting a new activity or changing address
  • Any letter or notification from the tax office or the social security institution
  • Changes in the partnership structure and profit distribution plans

When this information arrives late, no advisor, however experienced, can fully eliminate the risk of penalties.

How do you recognise a good financial advisor?

A good financial advisor does not just remind you of filing dates; they interpret your figures, warn you of risks in advance and answer you in plain language. Being reachable, giving written quotes and reporting their work regularly are signs that inspire trust. We cover all the selection criteria in How to Choose an Accountant in Ankara.

The first question businesses ask when looking for a financial advisor in Ankara is usually this: who signs the tax return? At our Kızılay office the team that keeps the books and the advisor who signs the return look at the same file. When a figure changes, both the person posting it and the person signing it know. The same applies to clients who work remotely: documents arrive digitally, questions are answered the same day, and the legal responsibility stays with the office.

Frequently asked questions

Is a financial advisor the same as an accountant?

In everyday language, yes. Legally, the person providing independent accounting services holds the title of Certified Public Accountant (SMMM). The word “accountant” is commonly used to describe this professional.

When do you need a sworn financial advisor?

A YMM report may be required for VAT refund certification, full corporate tax certification or certain incentive and exemption procedures. For the day-to-day work of small businesses, an SMMM is enough.

Who is responsible if the financial advisor makes a mistake?

Under tax laws, the taxpayer is primarily responsible; however, the advisor is also responsible under professional rules and the contract. That is why a written contract and professional liability insurance matter.

How can I check that a financial advisor is licensed?

You can check by name and registration number in the member search section of the website of the chamber the professional is registered with.

Is it possible to work with a financial advisor online?

Yes. Documents can be sent digitally and meetings can be held by video call. We compare which model suits you in this article.

Can a financial advisor represent me in a tax audit?

During an audit, the advisor supports you in preparing documents, evaluating reports and corresponding with the administration. They also guide you through stages such as settlement; authorisation is given for procedures that require a power of attorney.

Is it difficult to change financial advisors?

No. When planned properly, it is completed within a few days. We explain the steps in our Guide to Changing Your Accountant.

Final word

A financial advisor is not only the person responsible for your tax returns but also your closest adviser in financial decisions. Once you know their duties and the differences between titles, choosing the right person and getting the most out of them becomes much easier.

At Ankara Muhasebecim, we provide financial advisory, accounting and tax consulting services from our office in Kızılay. Contact us with your questions; the first meeting is free.

Ask our advisor for an assessment tailored to your situation.